With over 20 years of experience in the Asia Pacific market, I have a proven track record of success in product planning, business development, and Go-To-Market strategy development and execution. I have held various leadership positions, including Product Manager, Business Development Manager, Regional Sales Director, and Country Manager, for the global lifestyle brands.

Throughout my career, I have experienced both the growth and stagnation of brands. This experience, combined with my work as a leader in partnering with global business consulting firms to drive brand transformation, has given me a unique perspective on the challenges and opportunities facing businesses today.

CEO Background

Polo Ralph Lauren

Timberland

Columbia Sportswear Company

Villeroy & Boch

Experience

an abstract image of a grey and white background

How We Help

Before Sunrise & Co.

Growing Your Product into a Brand

We help you nurture your product into a thriving brand through a combination of organic and consistent product planning, marketing, and distribution strategies. Our services include:

1. Brand Road map Creation

We collaborate with you to craft a comprehensive road map that serves as your guide to success, just like a treasure map leads you to buried treasure.

selective focus photography of chess pieces

2. Go-To-Market Process and Strategy Development

We nurture your product through its lifecycle, from conception to market entry, much like a child is raised and educated before entering society. We create a customized GTM process and strategy that ensures your product reaches its full potential.

3. Go-To-Market Strategy Execution

We believe in smart work, not just hard work. We set daily, weekly, and monthly goals to ensure successful execution of your GTM strategy and achieve your desired results.

help@beforesunrise.net

Business Registration No. (UEN) : 202239846K

1 North Bridge RD, #14-10 High Street Centre, Singapore 179094

Home